Sustainability Assessment Tool

Sustainability Assessment Tool brings together Non-Detriment Finding (NDF) information for CITES parties that underpins decisions made on exporting wild-sourced specimens of plants and animals and supports that any such trade would not be detrimental to a species' survival.

You may also like

Meeting the needs of those conducting for National Ecosystem Assessments (NEAs) around the world by facilitating access to years of tools, resources and networks to support practitioners, this WordPress build aims to provide greater support through in-depth guidance and promote NEA as the authority it rightly is.

IUCN Urban Alliance

Raising awareness of the value of ecosystems in urban areas, and of how these ecosystems can help address urban challenges including air pollution, the Urban Alliance aims to create greener, more liveable cities that will improve the health and well-being. Involved from ideation to completion, the project saw me work directly with the client group to develop initial wire framing, user journey mapping and high fidelity designs.

UNEP-WCMC Annual Review

The annual review was assigned a reduced page count, in an effort to reduce forest loss most of the content was made digital, this meant printed content had to engage with the reader and entice them to visit online. Using a unconventional folded format the user is able to interact with the design, call-to-actions to the digital version are made prominent and content is restrained to encourage conversions to the online version.

Just Travel Cover Insurance

Just Travel Cover are a successful company providing an online comparison tool for travel insurance policies. I was responsible for redesigning the website, including the revised quote system. The site was designed to be fully responsive so that users could compare policies on any device. I adopted Just Travel Cover’s current branding and produced a simple easy to use site that is hoped to increase conversions.

Charles Wells Multi-Channel Campaign

Charles Wells is known for creating memorable experiences across their pubs nationwide, they needed an arresting campaign to promote their Summer Kids Eat Free promotion. Loud, bold and statement making the concept is designed to make you look twice. Purposefully unpolished the design features sharp colours and key characters ‘amazed by the offer’, much like the top message they cannot help but say ‘whaaaa’.

Madadiliko works with black communities to build resistance and push forward equitable policies, as well as this they also work with corporate clients to confront exclusive behaviours and teach cultural humility. I’ve worked with Mabadiliko in the second half of 2020 on a pro-bono basis to enhance their visual and verbal brand offering.

Editorial samples

Sold nationwide and known as the original craft beer Freedom wanted to reposition itself, to sit between the craft and premium international beer categories. The design and brand is intended to feel authentic with its use of intricate pattern design paired with bold language, geographic reference and date of establishment. Retaining the essence of the six pointed star through its tessellating negative space, the design is modern whilst purposefully authentic, defining its personality.

BSH Hausgeräte presents the annual key note speech Vision to their national team, hosted on a micro site it’s intended to convey trends, new product lines and feature updates. Working at One the core of the identity was designed to show progression and completion echoing the movement of time, through a rotating light, central to the visual narrative. Using perceptual motion, moving light focused around the circle highlighting the consumer at the centre and BSH’s commitment to circular economy.

Steve Sly Japanese Art

Steve Sly Japanese Art is an antique shop based in Hampshire, owned by Steve Sly – a passionate trader and collector of high quality Japanese works of art. I was responsible for the rebrand and design of the website. A Japanese Kiri Mon was the inspiration behind the branding, the final product was the result of many discovery meetings with the Steve Sly himslef, instantly recognisable in most fields of Japanese art the Mon is a great advocate for the subject. The site follows the best e-commerce practices using a system that generates a large number of offline sales. Since the new site and brand went live the company has seen an exceptional growth and an increase in sales.

↑Back to Top